Cosmetic color is a broad term that covers different categories of products for the skin, eyes, cheeks, and lips. It’s a growing market as consumers increasingly try to be selfie-ready. Color cosmetics can improve overall appearance, mask blemishes, or define characteristics, leading to a healthier, fresher appearance. Consumers have also said that colored cosmetics have helped improve their mental well-being, strengthen them, and increase their self-confidence.
We at Craft Tree Academy offer solutions for various facets of color cosmetics, from the structure, softening and emulsification to hydration, durability, and dynamism.